Alliance of International Business Associations Journal

Alliance of International Business Associations Journal

Alliance of International Business Associations Journal featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Jelly Tea

Jelly Tea is a functional food. Regimen requires considering both the nutritional value of food and the cultivation of life habits. Jelly Tea uses Chinese medicine and food homologous materials as raw materials. The gamification experience added to the service system can help users develop long-term habits. This new forms of health preservation methods have been embraced by the young generation.

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Feira do Alvarinho

Feira do Alvarinho is an annual wine party that takes place in Moncao, in Portugal. To communicate the event, it was created an ancient and fictional kingdom. With own name and civilization, The Kingdom of Alvarinho, designated so because Moncao is known as the cradle of Alvarinho wine, was inspired in the real history, places, iconic people and legends of Moncao. The biggest challenge of this project was to carry the real story of the territory into the character design.

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DIY Spice Blends by Chef Heidi

Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.

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Ciroc White Grape Vodka

forceMAJEURE Design was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform. Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a custom golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury.

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Mitsubishi eK X (Cross)

eK X is a crossover model that incorporates the SUV taste distinctive to Mitsubishi Motors. Its design embodies Mitsubishi’s brand message Drive your Ambition and powerful driving performance with low fuel consumption is featured. This vehicle was developed to reflect the target customers insights wanting to challenge something new with an inquiring mind. This brochure was designed to communicate special fascination of eK X, a new crossover SUV variant kei car completely.

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Rhita

Assembly and disassembly designed for sustainability cause. With an Innovative hinge structure system designed, 70 percent of parts were reduced, no glue or rivet for fixation, no sewing of the inner lining, that makes it easier to be repaired, and downsized 33 percent of freight volume, eventually, extend the suitcase life-cycle. All parts can be purchase individually, for customizing own suitcase, or parts replacement, no returning suitcase to repair center needed, saves time and reduce shipping carbon footprint.

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